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Latest thinking from across the world of insights informed by behaviour change, brand, culture, customer experience, innovation and comms.
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Featured
Coming soon
Play
Introducing TRA 'Play' – a major study exploring what playfulness and humour mean to people and brands in 2024.
Coming soon
Play
Introducing TRA 'Play' – a major study exploring what playfulness and humour mean to people and brands in 2024.
Read now →
Featured
Coming soon
Connection
A major study exploring how people connect to brands
Coming soon
Connection
A major study exploring how people connect to brands
Read now →
Featured
Coming soon
Manifesto Vol 1
The Manifesto is published in two volumes, this is the first. The book explores how to know people at an individual level, a national level and a shared, cultural level.
Coming soon
Manifesto Vol 1
The Manifesto is published in two volumes, this is the first. The book explores how to know people at an individual level, a national level and a shared, cultural level.
Read now →
Featured
Coming soon
Kiwi Codes
We’ve studied how the Kiwi Codes have shifted over time to answer the question: what does it mean to be a Kiwi today?
Coming soon
Kiwi Codes
We’ve studied how the Kiwi Codes have shifted over time to answer the question: what does it mean to be a Kiwi today?
Read now →
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Brand
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Brand and Organisational Fairness in Australia and New Zealand
November 16, 2023
WEBINAR
Brand and Organisational Fairness in Australia and New Zealand
Brand and Organisational Fairness in Australia and New Zealand
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Australia
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Australia
AU
Australia
INT
Australia
AUS
Australia
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Customer experience
Article
Correcting power dynamics in how organisations interact with customers
November 12, 2023
Correcting power dynamics in how organisations interact with customers
Correcting power dynamics in how organisations interact with customers
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International
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Culture
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Download Manifesto Vol 1
November 1, 2023
BOOK
Download Manifesto Vol 1
Download Manifesto Vol 1
Access now →
International
NZ
International
AU
International
INT
International
AUS
International
NZ
Brand
Article
Psychological safety in a hyper-filtered world
October 6, 2023
Psychological safety in a hyper-filtered world
Psychological safety in a hyper-filtered world
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Australia
NZ
Australia
AU
Australia
INT
Australia
AUS
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Article
Australia's Top 10 Favourite Ads of August 2023
September 25, 2023
Australia's Top 10 Favourite Ads of August 2023
Australia's Top 10 Favourite Ads of August 2023
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New Zealand
NZ
New Zealand
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Article
New Zealand's Top 10 Favourite Ads of September 2023
September 25, 2023
New Zealand's Top 10 Favourite Ads of September 2023
New Zealand's Top 10 Favourite Ads of September 2023
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International
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Behaviour change
Resource
Principles of human behaviour: Guide to behavioural economics and nudges
September 13, 2023
Guide
Principles of human behaviour: Guide to behavioural economics and nudges
Principles of human behaviour: Guide to behavioural economics and nudges
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Australia
NZ
Australia
AU
Australia
INT
Australia
AUS
Australia
NZ
Culture
Article
Make the most of macro-moments
August 24, 2023
Make the most of macro-moments
Make the most of macro-moments
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