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INSIgHTS
Latest thinking from across the world of insights informed by behaviour change, brand, culture, customer experience, innovation and comms.
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Featured
Coming soon
Mindsets
Traditional demographics are less relevant than they once were
Coming soon
Mindsets
Traditional demographics are less relevant than they once were
Read now →
Featured
Coming soon
Connection
A major study exploring how people connect to brands
Coming soon
Connection
A major study exploring how people connect to brands
Read now →
Featured
Coming soon
Manifesto Vol 1
The Manifesto is published in two volumes, this is the first. The book explores how to know people at an individual level, a national level and a shared, cultural level.
Coming soon
Manifesto Vol 1
The Manifesto is published in two volumes, this is the first. The book explores how to know people at an individual level, a national level and a shared, cultural level.
Read now →
Featured
Coming soon
Kiwi Codes
We’ve studied how the Kiwi Codes have shifted over time to answer the question: what does it mean to be a Kiwi today?
Coming soon
Kiwi Codes
We’ve studied how the Kiwi Codes have shifted over time to answer the question: what does it mean to be a Kiwi today?
Read now →
International
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Customer experience
Video
TRA TV Takeaways: Trust and CX
November 9, 2022
TRA TV Takeaways: Trust and CX
TRA TV Takeaways: Trust and CX
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International
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International
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International
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Culture
Article
Staying small and growing slow
November 1, 2022
Staying small and growing slow
Staying small and growing slow
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International
NZ
International
AU
International
INT
International
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International
NZ
Behaviour change
Resource
Help supporters inspire others
October 26, 2022
Guide
Help supporters inspire others
Help supporters inspire others
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New Zealand
NZ
New Zealand
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New Zealand
INT
New Zealand
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NZ
Behaviour change
Article
Mood of the nation: How marketers can navigate uncertainty
October 11, 2022
Mood of the nation: How marketers can navigate uncertainty
Mood of the nation: How marketers can navigate uncertainty
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Trans Tasman
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Trans Tasman
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Trans Tasman
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Trans Tasman
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Trans Tasman
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Brand
Article
TRA TV Takeaways: Brand Building and Future Demand
October 7, 2022
TRA TV Takeaways: Brand Building and Future Demand
TRA TV Takeaways: Brand Building and Future Demand
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Trans Tasman
NZ
Trans Tasman
AU
Trans Tasman
INT
Trans Tasman
AUS
Trans Tasman
NZ
Brand
Resource
TRA TV: Building brand and future demand
October 6, 2022
WEBINAR
TRA TV: Building brand and future demand
TRA TV: Building brand and future demand
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New Zealand
NZ
New Zealand
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INT
New Zealand
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New Zealand
NZ
Behaviour change
Report
Are you secure online? CERT NZ can help
October 5, 2022
Report
Are you secure online? CERT NZ can help
Are you secure online? CERT NZ can help
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International
NZ
International
AU
International
INT
International
AUS
International
NZ
Brand
Resource
Essential Brand & Creative Metrics
September 23, 2022
Guide
Essential Brand & Creative Metrics
Essential Brand & Creative Metrics
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