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Published
July 18, 2018
Tagged with
Brand & creative
Customer experience
Behaviour change
Cultural insight
Innovation
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Delivering customer experience

To bring the customer into the heart of an organisation, companies must be willing to think in holistic terms about the total brand experience.

Connon Bray shares the three dimensions of customer experience that organisations must incorporate to drive growth.

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Published
July 18, 2018
Contributed by
Tagged with
Behaviour change
Brand & creative
Customer experience
Cultural insight
Innovation
Summary
Connon Bray
Partner, TRA Labs
Connon has 20 years of experience in insight leadership, marketing and innovation across New Zealand, the United Kingdom and North America. He is passionate about creating compelling stories with customer data; introducing technologies that can help customer understanding business challenges and helping with business transformation and growth strategies.
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