Are we nearly there yet?

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Event type

Workshop

When

May 15, 2025

8am - 10am

Where

The Hotel Britomart, Papuke Room, 29 Galway Street, Auckland Central

The Hotel Britomart, Papuke Room, 29 Galway Street, Auckland Central

Key speakers

Ticket price

Free

Sign Up Register your interest

Are we nearly there yet?

Event type

Workshop

When

May 15, 2025

8am - 10am

Where

The Hotel Britomart, Papuke Room, 29 Galway Street, Auckland Central

The Hotel Britomart, Papuke Room, 29 Galway Street, Auckland Central

Key speakers

Ticket price

Free

RSVP Register your interest

Progress is messy and success is subjective, but it matters.

People are drawn to brands that signal momentum, that are on the way up.

But signalling progress isn’t as simple as projecting growth, it’s a lot more complex than that. So, what should brands be doing?

Introducing 'Are we nearly there yet?' – our latest study exploring perceptions of progress and success in 2025.

In this workshop, we'll look deeper into the research findings to explore what role your brand could play in the messy world of progress and success.

Register below.

‍

SIGN UP

REGISTER YOUR INTEREST

ABOUT THE SPEAKERS

Colleen Ryan, Partner at TRA, has a curious and strategic mindset fuelled by 40 years of experience in business across Europe, North America and APAC countries. With a fascination and deep understanding of what it is to be human, specifically applying principles from cultural sociology, social psychology, behavioural science and cultural analysis, she brings breakthrough insights to brand strategy, creative development and customer centricity.

TRA acknowledges the Traditional Custodians of the lands on which we work throughout Australia and pay our respect to Elders past and present. TRA is located on the unceded territory of the Wurundjeri people of the Kulin nation (Melbourne) and Gadigal people of the Eora Nation (Sydney) who are the Traditional Owners of the lands where each TRA office is located.

TRA recognises Māori as tangata whenua and tino rangatiratanga of Aotearoa/New Zealand and we endeavour to apply the guiding principles of Te Tiriti throughout our work and research practices.