New Zealand, Land of the Free
If you, like us, take pride in quantifying just how great a place New Zealand is to live in, then you’ll be enjoying the recent news that NZ is officially ranked no. 1 for offering the highest level of freedom worldwide. The political news and opinion blog below goes into details about the various lists that our fair country gets top marks on – but what is even more entertaining (as with many sites) is the impassioned banter that goes on in the subsequent comments stream.
Click here to read the full story.
Year in Review : 2012
To which campaigns did we give a round of applause to in 2012? And which got the thumbs down? Who was designated the hero of 2012, and which the villian? Find out all this and more, plus out predictions for the year ahead, here in the StopPress 2012 Year in Review round up.
Some of the best ads of 2012 & get ready for KPop in 2013
The start of a new year is always a good time to reflect on the last 12 months past, as we look forward to what the new 12 may bring. While sorting through the annual 'Best of' lists, we were happily suprised to find a slice of kiwi amongst the big guns of Fast Company's '15 Best ads of 2012' – by DraftFCB for SPCA/Mini.
2012 also saw the invention of the 'macarena of the moment' thanks to KPop superstar PSY's 'Gangnam Style'. The New Yorker shares some insight into the culture of KPop and how this East-West mash up is set to ambush the American music industry with a ferocity and influence aimed to rival the British invasion of the 1960's.
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New Zealand Post has been working with The Research Agency since 2009. We needed a strategic, forward-looking research partner, and The Research Agency has delivered just that. With their direct, accessible style and practical, usable research results, The Research Agency has become an integral part of our strategic business planning.
Dylan James, Strategy Manager, New Zealand Post