Blog

New Zealand Post has been working with The Research Agency since 2009. We needed a strategic, forward-looking research partner, and The Research Agency has delivered just that. With their direct, accessible style and practical, usable research results, The Research Agency has become an integral part of our strategic business planning.

Dylan James, Strategy Manager, New Zealand Post

05-09-2011

Winner of Best Paper – Market Research Society NZ 2011 Conference

The results are in and we, and Kate Moss, were thrilled to be awarded the ESOMAR Best Paper Award at the industry market research conference on Friday.

This is a huge achievement for Connon Bray and Andrew Lewis and one we will be seriously celebrating over a bottle of champagne this week.

 

05-09-2011

Check out our latest column in this month’s New Zealand Marketing Magazine

Andrew Lewis, Managing Director, effectively argues against the proverbial wisdom around social media.

Social media has changed the way many brands connect with consumers, but not everyone wants to be friends with big business. And recognising this will mean people will 'like' you a hell of a lot more for it.

 

 

30-08-2011

Why Kate Moss will drive the future growth of market research

With the MRSNZ industry conference happening this Friday 2nd September in Orakei Bay Auckland, keep an eye out for Andrew Lewis & Connon Bray's rather boldly entitled paper 'Why Kate Moss will drive the future growth of market research' when all will be revealed…